Prepare the third part of an individual report based on the organisation of your choice (Vodafone)

Topic:
Integrated Communications

No# of Pages:
6 pages (1,500 words)

 

Indicative Assessment 1,2 and 3

Utilising an organisation of your choice, please use this organisation to undertake assessments 1,2 and 3 as outlined below.

 

MBA Integrated Communication Assignment 1 (25% of total mark)  (750 words)

Prepare the first part of an individual report based on the organisation which you have chosen, please write a report which gives a detailed account of the company and its industry background.

 

MBA Integrated Communications Assignment 2 (25% of total)  (750 words)

Prepare the second part of an individual report based on the organisation which you have chosen. In this report please undertake a detailed analysis of the organisation’s current integrated communications strategy, using the relevant communication models and theories and frameworks taught in class.                  

 

MBA Integrated Communications Assignment 3 (50% of total mark) (1500 words)

Prepare the third part of an individual report based on the organisation of your choice, which focuses on the practical application of communication tools and, develop a relevant marketing communications plan based on your findings from your communications analysis undertaken in Assignment 2.