1. Demonstrate your understanding of innovation, and the role of technological change in economic progress.
ASSIGNMENT INTRODUCTION FOR TASK ONE: (1250 words)
The OECD defines innovation as ‘the implementation of a new or significantly improved product (good or service) or process, a new marketing method, or a new organizational method in business practices, workplace organization or external relations; it can be ‘new to the firm, new to the market or new to the world’ (OECD), 2010:1)
ASSESSMENT TASK ONE. (1250 words)
1. Evaluate the impacts of innovation for one of the following companies: (45 marks)
1. Britvic PLC
2. Craneware PLC
3. Aveva PLC
4. Card factory PLC
2. Presentation, referencing and grammar (5marks)
ASSESSMENT CRITERIA
Knowledge and understanding of technological innovation
Identify the financial and ICT issues for key business functions
Understanding of the relationships between innovation and economic development.
Abilities to appraise and recognise use of corporate governance and ethics within a business context.
Abilities to appreciate the role of technological change in economic progress.
POINTS TO CONSIDER:
1. Demonstrate your understanding of innovation, and the role of technological change in economic progress.
2. A brief overview of your chosen company, and practical illustrations of how innovation has impacted the operations, sales and the profits of your chosen company
ASSIGNMENT TASK TWO: (1250 words)
ASSIGNMENT INTRODUCTION FOR TASK TWO: (1250 words)
• “Corporate governance involves a set of relationships between a company’s management, its board, its shareholders and other stakeholders. Corporate governance also provides the structure through which the objectives of the company are set, and the means of achieving those objectives and monitoring performance are determined” Preamble, OECD Principles, OECD, Paris ASSESSMENT TASK TWO: Select a company from the list below and analyse it`s activities in relation to Corporate Social Responsibilities (CSR)
1. Brewing Dolphin PLC
2. Bovis Homes Group PLC
3. Entertainment One Group PLC
4. G4S PLC It is recommended that you apply Archie Carroll’s CSR model to your answer.
Please illustrate your points with relevant practical examples. (45 marks) Presentation, grammar and referencing (5 marks) Total (50 marks) ASSESSMENT CRITERIA.
Knowledge and understanding of corporate governance
Understanding of the importance of Corporate Social Responsibilities(CSR)
Understanding of a CSR model(Archie Carroll’s model) and its practical applications POINTS TO CONSIDER
1. You must briefly discuss corporate governance, including the responsibilities of the Board of Directors to the stakeholders.
2. Explain the four areas that make up corporate social responsibility as identified by Archie Carroll. (1991). Apply this model to your chosen company. Please give relevant practical examples to demonstrate your understanding of this model.
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