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1) Understanding and evaluation of corporate social responsibility (CSR) theories and their application

In this paper, you are allowed to explore the topic of corporate social responsibility by following the given aspects in detail:

  • Explain the concept of CSR and its aspects
  • The emerging significance of CSR
  • Application of CSR and its examples
  • Critically analyse the CSR strategies of organisation with the help of different models
  • Explore the possible major driversof CSR of an organisation
  • Critically analyse the importance of the CSR to consumers and organisation
  • Provide references 

Instructions 

MODULE CODE: BBUT40003

Level: 5

Credit points: 20

CORPORATE SOCIAL RESPONSIBILITY

1.    Learning and Teaching Strategy

This module is a 4-hour session per week over 13 weeks. The module is taught with lectures, tutorials, fieldwork and seminars. As part of the fieldwork, students will organise and or attend conferences and organise visits to local businesses. Lectures will provide explanation of principles and discussion of general applications of CSR principles. Tutorials and seminars will involve guided exercises, case studies, and practice of skills relating to the learning outcomes.
 
The module will also be supported via the Moodle site and will adhere to university minimum threshold standards. As well as being used to give students access to lecture notes and hand-outs, it is the primary means of communication between staff and students. It is also a key tool for online collaboration between students helping them to engage in effective group work and peer-to-peer support. It can also be used for secure electronic submission of coursework and for equally secure return of marked work and feedback. To complete the module successfully you must also allocate a substantial amount of independent study time.

Most sessions comprise a formal lecture and a seminar. Weeks 2, 5, 7, 10 and 11 will include tutorials (group and individual) in which you have the opportunity to discuss your progress on the module with your Module Tutor.  Revision, checks on assignment progress and class activities are scheduled weekly.

2.    Module Communications

The Module Tutor’s contact details are provided at the top of this page any concerns make an appointment get help early.  You must check your Bradford College email address and the Moodle area dedicated to this module regularly as module communications are channelled through these media. We are unable to contact you through your personal email address – please contact us through your Bradford College account.

Your Module Tutor will normally aim to respond to your email messages within two full working days of receipt; however, responses will be longer in holiday periods.

4. Module Description

This module has been designed to develop a knowledge and understanding of corporate social responsibility, a major organisational duty that is growing in importance within business as well as the non-profit sectors. The content will be delivered through formal lectures, class debates, seminars and group work.

The module is also designed to enable students to examine the major components of CSR and evaluate corporate governance. To assess the obstacles to the implementation of CSR and corporate governance. As well as to study the constituents of organisational stakeholders and stakeholder management, environmental and related issues.

Formative assessment will be provided in tutorial and seminar sessions.

The Summative assessment has a single component 3,500 word Report

You are required to provide a written essay, which answers the assignment requirements below using around 3,500 words (+/-10%) excluding appendices and bibliography.

Preamble: Consumers, Governments, and Public Interest Groups are increasingly expecting businesses to go far beyond their traditional economic focus and to pursue sustainability.

You should select a major organisation one you have not used in any previous assignments and:

Part 1

Explain the concept of CSR and state why it is important to your organisation.

Part 2

Using appropriate model(s) critically examine the CSR strategies of your chosen organisation.

Part 3

Identify any major drivers of the organisation’s CSR initiatives and critically examine their importance to consumers and your chosen organisation.

The second and third parts of the essay should ideally be discussed in equal amounts and depth. However, some small variation may be allowed, where appropriate, depending upon the chosen organisation.

 

5. Learning Outcomes and Assessments

1) Understanding and evaluation of corporate social responsibility (CSR) theories and their application

2) An appreciate of the growing importance of CSR for organisations

3) Be able to offer plausible CSR strategies to firms

4) Develop oral and written communications skills

6) Ability to utilise available information sources

6. Assessment Deadlines

Assessment item 

Due Date

Weight

 

1

 

3,500 assignment

Reference list

03/12/19

23.59 via Moodle

100%

       

7. Assessment Feedback

Feedback on items of assessment can be formal (such as on a signed feedback form) or informal (such as advice from a tutor in a tutorial). Feedback is therefore not just your grade or the comments written on your feedback form, it is advice you get from your tutor, and sometimes your peers, about how your work is progressing, how well you have done, what further actions you might take.

We recognise the value of prompt feedback on work submitted. Other than in exceptional circumstances (such as staff illness), you can expect your assignment and examination work to be marked and feedback provided not more than 20 working days from the deadline date. However, please note that such feedback will be provisional and unconfirmed until the Assessment Board has met and may therefore be subject to change.

Please take time to read or listen to your assessment feedback. This can be very useful in determining your strengths and key areas for development and can therefore help you improve on future grades.

8. Module Calendar

Week No.

Content

1 & 2

Introduction to the module and definitions of CSR. Meaning of CSR. Should corporations be involved in CSR? Two views of CSR; Identifying organisations for assignment

3 & 4

Models of CSR: Carroll’s CSR pyramid; Assignment workshop.

4 & 5

Models of CSR: Stakeholders Model
Theories X & Y,

6

Reading Week

7 & 8

Drivers of CSR1: Internal & External factors

9

Drivers of CSR2: Internal & External factors

10

CRS initiatives Various Cases on environment sustainability

Submission of work for formative review

11

CRS initiatives Various Cases 

12

Assignment workshop groups and individuals

13

Clinic

Assessments

Assessment Number       

1

Assessment Type (and weighting)

Report (100%)

Assessment Name

Evaluation of the nature and function of management

Assessment Submission Date

03/12/19 Time 23:59


Learning Outcomes Assessed:

1) Understanding and evaluation of corporate social responsibility (CSR) theories and their application

2) An appreciate of the growing importance of CSR for organisations

3) Be able to offer plausible CSR strategies to firms

4) Develop oral and written communications skills

6) Ability to utilise available information sources


Assessment Brief

Write a report of 3500 words:

You are required to provide a written essay, which answers the assignment requirements below using around 3,500 words (+/-10%) excluding appendices and bibliography.

Preamble: Consumers, Governments, and Public Interest Groups are increasingly expecting businesses to go far beyond their traditional economic focus and to pursue sustainability.

You should select a major organisation one you have not used in any previous assignments and:

Part 1

Explain the concept of CSR and state why it is important to your organisation.

Part 2

Using appropriate model(s) critically examine the CSR strategies of your chosen organisation.

Part 3

Identify any major drivers of the organisation’s CSR initiatives and critically examine their importance to consumers and your chosen organisation.

The second and third parts of the essay should ideally be discussed in equal amounts and depth. However, some small variation may be allowed, where appropriate, depending upon the chosen organisation.

Some Additional Guidance

See moodle for additional guidance, attend essay-writing workshops and book a 1-2-1 session with you tutor. The assignment is designed to examine students’ ability to:

  • Demonstrate a reasonably in-depth knowledge of CSR
  • Evaluate CSR policies, their possible benefits as well as the difficulties faced by organisations
  • Be able to make plausible and constructive suggestions and recommendations as to how best to formulate and implement CSR strategies

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