describe the e-business environment and types of e-business transactions
Unit 4.39 The Internet and E-business
Level 4 15 Credits
Related Qualification
ATHE Level 4 Diploma in Business and Administrative Management (QCF)
Scenario
Some of your friends have developed a small business producing customised wristbands for events and charities. They are planning to expand the product range and customer base and wish to move into e-business but have little experience in this area. Knowing that your qualification includes a unit on the Internet and E-business and other important information about administration and business management, they have asked for your assistance. You have been asked to produce an easy to use reference guide with a glossary, which has the following sections;
- The scope of e-business
- Internet technologies
- E-business models
- Website design
Task 1
Section 1 The Scope of E-business
In the first section of your report, using examples you should:
- describe the e-business environment and types of e-business transactions
- explain the benefits and barriers to businesses of having an online presence
- assess the security and legal issues for a business operating online
- explain e-communication capabilities available and how they can be used.
(AC 1.1, 1.2, 1.3, 1.4)
Section 2 Internet Technologies
In the second section of the reference guide you need to:
- explain the internet technologies and their importance in the success of e-business
- explain the main features of HTML
- analyse the functions of client servers and browsers and the role of search engines
- evaluate the use of intranets and extranets in communication.
(AC 2.1, 2.2, 2.3, 2.4)
Section 3 E-business models
In the final section of the guide using examples of existing e-businesses you must:
- illustrate and describe the different e-business models that could be used to generate revenue for a business
- evaluate each model’s capacity for revenue generation
- conclude this section with an assessment of the potential impact of e-commerce on organisations in future
(AC 3.1, 3.2, 3.3)
Task 2
Your friends have found the reference guide very helpful. A business development day is now planned to finalise decisions on business plans. You have been asked to provide a presentation, accompanied by a hand-out and using examples which:
- explain the key features of good website design
- evaluate the impact of a well-designed website to an e-business
(AC 4.1, 4.2)
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