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K1 Analysis of the role of innovation management and its impact on global business.

Innovation Management Assessment for 2020

K1 Analysis of the role of innovation management and its impact on global business.

Learning outcomes Knowledge

K2 Critical debates on the strategic, tactical and operational challenges in establishing a viable innovation management culture.

K3 Investigation and debates on the key attributes in retaining learning from effective innovation management practices.


S1 An ability to critically appraise and evaluate theories of innovation management in the 21st century.

S2 An ability to contextualize and evaluate viable concepts, models and techniques in order to identify ease of transmission for the adoption and/or application of innovation management

Assessment Formative feedback

You will receive formative feedback to guide you in line with the module aims.

In week five of the programme you will be required to submit a formative proposal of 300 words detailing:

  • Your proposed managing innovation and technology transfer theme
  • How you will address each learning outcome [do not use the learning outcomes as the questions/question for the assignment]


Students are asked to reflect on their personal network of tutors, family members, relatives and professional / social networks to thoroughly consider if it is possible to source a live organisation. Students must familiarise themselves (i.e. reading and reflecting on current journal articles) with a current theme from the module scheme of work. Student will then be required to write an academic report in the form of a journal paper. It will be suggested that students watch the video clip via the link below to aid them to write the academic report. https://www.youtube.com/watch?v=1O_Go1KzAyE

For your guidance, the report must consist of:

a) An introduction in which you introduce the theme that you are investigating, clearly emphasizing its importance.

b) A detailed methodology of the analytical approach you are taking, demonstrating a critical understanding of managing innovation and technology transfer theme.

c) A section on your findings includes a critical evaluation, detailing the theme selected its implications and company examples.

d) Conclusions and commercially viable solutions.

e) Throughout the report, you must integrate theory with practice, critically evaluating your findings.

f) All sources must be cited correctly in accordance with the Harvard system of referencing

Task 1

Choose one of the themes below and prepare an academic report in the form of a journal paper of 3000 words in length, excluding appendices.

1) Successful Innovation Management (Global examples)

2) Managing Service Innovation

3) Innovation Management – What it is and Why it Matters

4) Benefits and Limitations of Open Innovation

5) Managing Components of Innovation Management and IP

6) A Management Framework for Looking at Innovation Sources

The submitted paper must critically debate a current theme and be supported with company examples.

The assignment is intended to give you an opportunity to show that you are capable of applying your knowledge of managing innovation and technology transfer, not only in describing the issue faced by the commercial sector, but also in explaining it and justifying your proposed actions for improvement.

For general assessment criteria see appendix 1.


All Assessments are subject to the University’s Policy on `Cheating, Collusion and Plagiarism`. Students found guilty of this are subject to severe penalties.

This is an INDIVIDUAL piece of work - If there is evidence that the work is not wholly attributable to you, the University`s policy on `Cheating, Collusion and Plagiarism` will be applied

Link to University Academic Integrity and Misconduct Policy


University Academic Regulations

https://docushare.sunderland.ac.uk/docushare/dsweb/View/Collection-2780 University Policy on Academic Integrity and Misconduct https://docushare.sunderland.ac.uk/docushare/dsweb/View/Collection-8155 University Policy on Extenuating Circumstances

https://docushare.sunderland.ac.uk/docushare/dsweb/Get/Document-2995/AQH-F6-Procedures-for- Extenuating-Circumstances.pdf

University Policies on Complaints, Appeals and Student Discipline


Assessment Regulations

For further information regarding Assessment Regulations, extenuating circumstances or extensions and academic integrity, please refer to your Programme Handbook on the University of Sunderland in London information page on Canvas.

Reading List

Please access your reading list from the library website. To access it, please go to https://moduleresources.sunderland.ac.uk/ and search for your module.

Submission guidelines

There are currently two steps that you need to follow to ensure that you successfully submit your work for marking. Your submission links will become available approximately 3 weeks prior to your submission deadline, along with detailed instructions on how to submit your assignment, but in the meantime please feel free to also watch this Assignment Submission Instructions video.


You will be marked in accordance to the University of Sunderland assessment criteria attached below. The assessment criteria covers; Relevance, Knowledge, Analysis, Argument and Structure, Critical Evaluation, Presentation, Reference to Literature.

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