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LO3 Discuss the process required to commercialise innovation

The POWERPOINT PRESENTATION should have 10-15 slides and should cover the following: 1. Background to the company and its commercial potential. 2. Explain the importance of the commercial funnel and New Product Development process for successful innovation. 3. Build an Innovation case utilising the commercial funnel:

● Evaluate resource and funding considerations

● Identify key risks that can impact the successful implementation of the innovation

● Establish specific Key Performance Indicators that will allow to control/monitor and assess the success of the new product’s implementation.

4. Evaluate how the company can protect the intellectual property rights of the new product.

TASK 1 MUST DEMONSTRATE FULFILMENT OF: LO3 & LO4 Criteria that the Power Point presentation need to achived

LO3 Discuss the process required to commercialise innovation

LO4 Evaluate the range of methods for protecting ideas and understand their advantages and disadvantages

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