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UWL Airlines is an international long haul and short haul airline and also operates a low-cost carrier subsidiary called Edmunds Air. AAM Consultancy has to advise the CEO of UWL Airlines by 27-Apr-20 on steps they will need to take to recover from the

In your role as a consultant for Airline & Airport Management Consultants (AAMC) you have a choice of one of five different clients who require a professionally presented briefing document with a maximum of 1,000 words. Please source the latest research and materials using Harvard Referencing to support your chosen brief. Similarity for this assessment is not an issue as long as it is properly referenced and is sensibly applied.

The marking criterion is as follows:
Weighting Criterion Description
25% Presentation • Clear and academic style used
• Within agreed word limit
25% Writing Skills • Well-structured, coherent document clearly meeting the customer`s Policy Briefing needs
• Very good use of relevant evidence (primary and secondary sources and materials) to support and illustrate the position(s)
• Where appropriate, evidence of independent research
• Comprehensive examination of the subject of the assignment
25% Knowledge • Clear and strong evidence of current knowledge and debates relevant to the assignment
• Clear and strong evidence of current knowledge of core / central concepts relevant to the assignment
• Clear and strong evidence of critical appreciation of sources used
25% Understanding • Demonstrates ability to think independently, originally and critically

Your client briefing should include a cover page with the following:
Name; Student Number; Module Name and code; Date; Word Count; Tutor name. Your chosen briefing topic question. Image (Optional)

Question One
UWL Airlines is an international long haul and short haul airline and also operates a low-cost carrier subsidiary called Edmunds Air.
AAM Consultancy has to advise the CEO of UWL Airlines by 27-Apr-20 on steps they will need to take to recover from the global Corona Virus.
(You may choose any aspect that relates to UWL Airlines business or operations)


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