Assessment Task Brief

Module Title:	International Entrepreneurship
Assessment Title:	Nascent entrepreneur’s internationalisation report
Individual/Group:	Individual
Weighting:	100%
Last Submission Date:	27 January 2022

 

 

Instructions To Students For Submission Of This Coursework

Task Details:

• Develop your own new business idea based on which your writing a report (essay) articulating different components of your business idea, development and internationalisation approaches underpinned by the appropriate International Entrepreneurship theories covered in this module.
• You must assume that your business idea should be considered as a nascent/novice entrepreneurial idea and has not yet ventured internationally. You must have your choice verified by your seminar tutor.

You are required to write a detailed report on how the new enterprise can take its product or service to international markets.

What should your report include?

You should include the areas below:

• Clear justifications for potential customer segments (apply the Value Proposition Canvas).
• Practical suggestions on the relationships and networks which the new designer or young venture should consider for both; the development of the venture and future internationalisation activities.
• Acknowledgement of the potential risks associated with a new business venture.
• Financing options for the new business to expand internationally
• Appropriate routes to international foreign markets.
• Identify and discuss available business support both within domestic and/or international entrepreneurial ecosystem that a business can access for new international expansion and any support identified in their target markets.  
• Demonstrate consideration of the intellectual property implications, if any, based on your suggestions for international market development.

Your recommendations will need to be supported by the theory (tools and frameworks) introduced on this module and sufficient market intelligence drawn from secondary data (i.e. market reports/country/industry reports). If you intend to collect primary data you must discuss this with your seminar tutor.

Particular instructions to students:

Avoid using generic business frameworks in your work these being: The PESTLE; SWOT; Strategic Clock; ANSOFF; PORTERs five forces framework.

Coursework Submission Guidelines

The deadlines for all your coursework can be accessed via Assessment Diary.  Please ensure you check this and you know when all your submission deadlines are due. 

Sheffield Business School operates a deadline time of 3pm for all coursework submissions. Submissions should be online via the Blackboard submission point. Please be aware that if you do not submit via the Blackboard submission point it will be deemed as a non-submission and therefore receive a mark of zero. The online submission date for the final report is 05/01/2022 at 3pm.

Please be advised that the deadline for this assignment is due on the 5^th January 2022 by 3pm. However, you may have access to your PebblePad assignment file and allow to work on it after the deadline, but the system will only keep the version that you have been working on up until the due date/hour, (05/01/22, 3pm). 

Study Skills Support

A range of support services are offered by the university. Library gateway provides research related online services. One to one appointments can be made with library staff. Develop your own new business idea based on which your writing a report (essay) articulating different components of your business idea, development and internationalisation approaches underpinned by the appropriate International Entrepreneurship theories covered in this module.

Feedback & Feed-forward Strategy and how students can access their Feedback

In week 20 the workshops will be focus on assignment brief workshop. Students will have the opportunity to bring their draft plans to the session to discuss with their peers and tutors.  Further guidance will be given on how to write a report.

The individual assignment mark will be made available to each student in accordance with the university time scales (three working weeks after submission). You are required to write a detailed report on how the new enterprise can take its product or service to international markets.

Referencing

Referencing within the body of the report and the reference section is to follow the APA Referencing system. For assistance on the APA referencing system go to http://libguides.shu.ac.uk/referencing/APA

Referencing is an essential part of academic writing. When you write an assignment you will be drawing constantly upon information you have read in books, journal articles and other sources. You are required to acknowledge these sources through referencing.

Accurate referencing is very important because:

• it demonstrates that you have researched or read around the subject which you are writing about
• it provides evidence for your arguments
• it allows any reader of your work to find the original sources you used
• it shows that you are not passing off someone else`s research as your own thoughts

You should reference whenever you use someone else`s work in your own work; not only when you quote but also when you paraphrase or summarise someone`s ideas.

At Sheffield Hallam University you need to use a style of referencing called APA 6* referencing style. 

Examples of referencing using APA 6th ed. - find out more at http://libguides.shu.ac.uk/referencing
Book	In text citation: (Benardot, 2012, p. 54)
	Benardot, D. (2012). Advanced sports nutrition (2nd ed.). Leeds: Human Kinetics.
Electronic journal article	In text citation: (Harris, Haigh, Thornell, Molloy & Sainsbury, 2014)
	Harris, P., Haigh, F., Thornell, M., Molloy, L., & Sainsbury, P. (2014). Housing, health and master planning: Rules of engagement. Public Health, 128(4), 354-359. doi:10.1016/j.puhe.2014.01.006
Web page	In text citation: (Strickland, 2017)
	Strickland, J. (2017). How cloud computing works. Retrieved from http://computer.howstuffworks.com/cloud-computing/cloud-computing.htm

There are lots of resources to help you learn how to reference using APA 6^th ed., including apps and online tools which make putting together a reference list quick and easy. Detailed support for APA 6^th ed. referencing is available at http://libguides.shu.ac.uk/referencing. You can also get help with referencing at library Helpdesks. 

* APA 6 is the latest version of APA at time of writing.