You will be able to develop your understanding of contemporary developments in retail theory and practice and how these contribute to organisational success
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Module title:
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Retail Theory and Practice
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Learning outcomes assessed within this piece of work as agreed at the programme level meeting
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Knowledge outcome –
1. You will be able to develop your understanding of contemporary developments in retail theory and practice and how these contribute to organisational success
Intellectual /transferrable skill –
2. You will be able to consider a complex issue in retail theory and practice and propose feasible alternative options for consideration.
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Instructions for Summative Assessment
Your assessment for this module takes the form of a 2500 words individual report:
Prepare a report for a large fashion clothing retailer, trading in the UK that:
a) Identifies key relevant changes in the UK fashion clothing market and
b) Suggests and discusses strategies and tactics that could be used by the retailer to respond to the major changes occurring in the fashion clothing market.
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