Callum Whitfield

About Callum Whitfield

Most of Callum’s assignments are business-style reports, briefing notes and case studies. Students send him briefs that ask them to “advise the manager”, “analyse the impact on the firm” or “discuss the labour market outcome”. He breaks these down into clear headings, short sections and simple links between the model and what happens in practice.

He prefers using familiar examples – supermarkets, delivery firms, banks, energy suppliers – instead of made-up stories, because this helps you understand the logic when you read the work back. He pays attention to your unit language, so if your module talks about “efficiency wages”, “market power”, or “bargaining”, he uses the same terms in your assignment. Many students who work part-time in retail or hospitality like his style because he writes in a way that connects economics to their everyday job