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Marking Scheme
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Application of course concepts, and evidence of background reading and research (including literature review).
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Discussion and analysis of key issues in the case, calculation and solutions
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Coherent argument, logical structure, overall presentation of the report, and referencing
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%
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40
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50
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10
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Excellent
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A
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Extensive knowledge and understanding of small business challenges and issues. Management process presented with the exploration and critique of information/ideas from a comprehensive range of sources. Very Good literature review in connection with references to textbook and website material.
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Demonstrates a very good level of argument with critical judgement in the analysis, evaluation, synthesis and findings evaluated critically, rigorously, and fully discussed in context with research. Exceptional research and excellent information collected and analysed in full
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Well-structured arguments with good design of the sections with well structure diagrams and flow of the report .Very good range of background reading with very good referencing consistently accurate to a recognised standard.
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Good
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B
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Good knowledge and understanding of small business challenges and issues. Management process presented with the exploration and critique of information/ideas from a comprehensive range of sources. Good literature review in connection with references to textbook and website material.
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Demonstrates a good level of argument with critical judgement in the analysis, evaluation, synthesis and findings evaluated critically, rigorously, and fully discussed in context with research. Good l research and good amount information collected and analysed in full
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Well-structured arguments and design with reasonable flow of the report.
Good range of background reading with good referencing consistently accurate to a recognised standard.
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Fair
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C
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Fair understanding of small business challenges and issues. Management process presented with the exploration and critique of information/ideas from a comprehensive range of sources. Fair literature review presented in connection with references to textbook and website material.
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Demonstrates a fair level of argument with critical judgement in the analysis, evaluation, synthesis and findings evaluated critically, rigorously, and fully discussed in context with research. Fair research and fair amount information collected and analysed in full
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Fair structure , design and reference.
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Weak
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D
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Some understanding of small business challenges and issues. Management process presented with the exploration and critique of information/ideas from a comprehensive range of sources. Fair literature review presented in connection with references to textbook and website material.
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Demonstrates some level of argument with critical judgement in the analysis, evaluation, synthesis and findings evaluated critically, rigorously, and fully discussed in context with research. Some evidence of research and some information collected and analysed in full
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Poor structure and design with a reasonable flow of ideas
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Poor
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E or below
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Barely any investigation into the background
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No reasoning and no ideas of their own
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Lack of all the above
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