Explain the reasons behind your selection of the specific business idea and why it aligns with sustainability principles in the context of the chosen country.

Module code and title:

BM564 Enterprise and Entrepreneurship

Module leader:

Assignment No. and type:

PR1: Video Presentation of a Sustainable Business Plan

Assessment weighting:

40%

Submission time and date:

Target feedback time and date:

3 weeks

Assignment task

For PR1, you are tasked with developing a sustainable business plan presented in the form of a video for a renewable energy (such as, but not limited to solar energy, wind energy etc) business.

Whether working individually or in groups (maximum 3 students in eachgroup), your objective is to create a compelling video presentation that effectively presents your business proposition to a panel of business experts from a country of your choice. These experts will evaluate the feasibility of your business idea by posing relevant questions regarding your plan.

Your video presentation should cover the following aspects:

• Explain the reasons behind your selection of the specific business idea and why it aligns with sustainability principles in the context of the chosen country.

• Describe the process you went through to generate your business idea. Include any research,brainstorming, or inspiration that influenced your decision.

• Discuss the feasibility studies you conducted to assess the viability of your business idea. Explain themethods used and the key findings that support the feasibility of your plan.

• Provide detailed information about what the renewable energy business will offer. Explain the unique features, benefits, and how these align with sustainability goals in the chosen country.

• Identify potential market opportunities for your renewable energy business in the chosen country. Discuss the target audience, market size, competition, and any market trends or opportunities you have identified.

• Analyse the attractiveness of the renewable energy business in the chosen country and how your business fits within it. Consider factors such as market growth, profitability, sustainability trends, and potential challenges.
• Present a compelling vision for your renewable energy business, including long-term goals, social or environmental impact, and how you plan to achieve sustainability in your operations while catering to thechosen country’s market.

Requirements and Resources:

• Create a video presentation using a software of your choice (e.g., PowerPoint withvideo, screen recording with video, etc.).
• Your video presentation should not exceed 8 minutes.
• Use a wide range of resources, including peer-reviewed academic journals, books, and academicdatabases such as Mintel, EBSCOhost, ProQuest, etc.
• Properly cite all the sources used within your video presentation using Harvard style.
• Your video presentation should be in MP4 (MPEG-4 Video) format.
• UploadthepresentationinPowerPointformattoLSSTConnect(notinvideo).
• Upload your video presentation to Panopto and provide the lecturer with the link to the uploaded video.
• If you work in group, include supporting material such as a detailed group log, documenting thecontributions of each group member.

This assignment has been designed to provide you with an opportunity to demonstrate your achievement of the following module learning outcomes:

LO 3

Plan the development of a business and pitch the proposition to potential investors and/or interested stakeholders.

Referencing and presentational requirements

Please reference your work according to the Harvard referencing style as defined in Cite Them Right Online (http://www.citethemrightonline.com). This information is also available in book form: Pears, R. and Shields, G.(2016) Cite them right: the essential reference guide. 10^th edn. Basingstoke: Palgrave Macmillan. Copies are available via the university library.

There are also documents on Harvard referencing on Blackboard which students can read.

Students must use acceptable academic sources including peer-reviewed journal articles, Books, Company websites etc.

Video presentation Requirements:

• Visual Design: Pay attention to the visual design of your video presentation. Choose appropriate fonts,colours, and layouts that enhance readability and maintain a professional look.
• Transitions: Ensure smooth transitions between sections of your video presentation. Use appropriatevisual effects or fade-ins/outs to create a seamless flow of content.
• Duration and Timing: Consider the overall duration of your video presentation (8 minutes maximum).Keep the content concise and engaging, avoiding excessive length. Additionally, manage the timing ofeach section to maintain a smooth and well-paced presentation.
• Visual Aids: Use visuals, charts, graphs, or images to support your content and enhanceunderstanding. Make sure they are clear, properly labelled, and visually appealing.
• Accessibility: Consider adding closed captions or subtitles to your video presentation to ensure accessibility for viewers with hearing impairments. This will improve inclusivity and allow all viewers tocomprehend the content.
• Cover Slide: Begin your video presentation with a cover slide that displays essential information suchas the title, your name, student ID, and any other details.

Submission details

• You are reminded of the University’s regulations on academic misconduct, which can be viewed on theUniversity website: https://bucks.ac.uk/data/assets/pdffile/0024/9546/Academic- Misconduct- Policy.pdf. In submitting your assignment, you are acknowledging that you have read and understood these regulations.
• Please also note that work that is submitted up to 10 working days beyond the submission date will be considered a late submission. Late submissions will be marked and the actual mark recorded, but will becapped at the pass mark, provided that the work is of a passing standard. Work submitted after this period will not be marked and will be treated as a non-submission.

This assignment should be submitted electronically. Please use the relevant submission point in the Upload MyAssignment area on LSST Connect.

• Please ensure that your work has been saved in an appropriate file format (MP4).
• You can submit your work as many times as you like before the submission date. If you do submit yourwork more than once, your earlier submission will be replaced by the most recent version.
• Once you have submitted your work, you will receive a digital receipt as proof of submission, which willbe sent to your LSST e-mail address. Please keep this receipt for future reference, along with the original electronic copy of your assignment.
• To acquaint yourself with the process of submitting a Panopto video, we recommend referring to thefollowing helpful link. Please take the time to view the instructional video: Submitting a PanoptoVideoAssignment (Student)

Grade band

Fail

Fail

Pass

Pass

Pass

Pass

Pass

0-34 (F) –

Fail

35-39 E –

Marginal fail

40-49 (D)

Third class THRESHOLD PASS

50-59 (C)

Second class 2ii

60-69 (B)

Second class 2i

70-79 (A)

First class

80-100 (A+)

High first class

Not successful

Below required standard

Satisfactory

Good

Very Good

Excellent

Outstanding

Knowledge and

The work exhibits

The work demonstrates a restricted comprehension and contains notable inaccuracies in understanding the product or service and the process for generating ideas.

The work shows an acceptable understanding of the product or service and the process for generating ideas, with some minor inaccuracies.

The work displays a solid understanding of the product or service and the process for generating ideas, with few inaccuracies.

The work demonstrates a very good understanding of the product or service and the process for generating ideas, with minimal inaccuracies.

The work exhibits an excellent understanding of the product or service and the process for generating ideas, with exceptional accuracy.

The work showcases an outstanding understanding of the product or service and the process for generating ideas, with exceptional accuracy and depth of insight.

understanding

limited or no understanding of

30%

the product or service and the

process for

This includes

generating ideas

evidence of:

with substantial

Knowledge and

inaccuracies.

critical

understanding of

product or service

concepts and the

process for

generating

innovative ideas.

Analysis and criticality 20%

This includes evidence of:

Coherent linkage and logical argument demonstrated in the analysis of the chosen product/service

Use of course materials in supporting the analysis.

Incorporation of a range of independently selected sources to enhance the depth and breadth of the analysis.

The work showcases a limited or substantially inaccurate understanding, or even a complete lack of comprehension, in regard to the analysis of industry attractiveness, feasibility assessment of the product or service, and articulation of market opportunities.

The work demonstrates an insufficient understanding, with notable inaccuracies, in regard to the analysis of industry attractiveness, feasibility assessment of the product or service, and articulation of market opportunities.

The work shows an acceptable understanding, with some minor inaccuracies, in regards to the analysis of industry attractiveness, feasibility assessment of the product or service, and articulation of market opportunities.

The work demonstrates a solid understanding, with few inaccuracies, in regard to the analysis of industry attractiveness, feasibility assessment of the product or service, and articulation of market opportunities.

The work showcases a very good understanding, with minimal inaccuracies, in regard to the analysis of industry attractiveness, feasibility assessment of the product or service, and articulation of market opportunities.

The work exhibits an excellent understanding, with exceptional accuracy, in regard to the analysis of industry attractiveness, feasibility assessment of the product or service, and articulation of market opportunities.

The work showcases an outstanding understanding, with exceptional accuracy and depth of insight, in regard to the analysis of industry attractiveness, feasibility assessment of the product or service, and articulation of market opportunities.

Application and Practice

30%

Critical application of the course content to touch on the

The work demonstrates a limited and/or substantially inaccurate or no understanding of the practicality of the product or service, the

The work showcases an insufficient understanding, with notable inaccuracies, regarding the practicality of the product or service,

The work demonstrates an acceptable understanding, with some minor inaccuracies, regarding the practicality of the product or service,

The work shows a solid understanding, with few inaccuracies, regarding the practicality of the product or service, the conducted

The work showcases a very good understanding, with minimal inaccuracies, regarding the practicality of the product or service,

The work exhibits an excellent understanding, with exceptional accuracy, regarding the practicality of the product or service, the conducted

The work demonstrates an outstanding understanding, with exceptional accuracy and depth of insight, regarding the practicality of the

Practicality assessment of the product or service.

Evaluation of feasibility and reasons supporting the viability of the business.

Demonstration of general business creativity and innovative ideas.

Articulation of the vision for the business.

conducted feasibility and reasons for business feasibility, general business creativity and innovative ideas, and the vision for the business.

the conducted feasibility and reasons for business feasibility, general business creativity and innovative ideas, and the vision for the business.

the conducted feasibility and reasons for business feasibility, general business creativity and innovative ideas, and the vision for the business.

feasibility and reasons for business feasibility, general business creativity and innovative ideas, and the vision for the business.

the conducted feasibility and reasons for business feasibility, general business creativity and innovative ideas, and the vision for the business.

feasibility and reasons for business feasibility, general business creativity and innovative ideas, and the vision for the business.

product or service, the conducted feasibility and reasons for business feasibility, general business creativity and innovative ideas, and the vision for the business.

Transferable skills 20%

Video presentation skills, this includes:

Verbal communication

Presentation design

The work demonstrates limited or no ability to effectively communicate verbally, with unclear or lacking pacing, pitch, clarity, and enthusiasm in delivery, overreliance on text-based content without visual elements, inadequate organisation and coherence of ideas, and failure

The work exhibits limited or ineffective verbal communication skills, with some aspects of pacing, pitch, clarity, and enthusiasm in delivery being unclear or lacking, overreliance on text-based content without visual elements, inadequate organisation and coherence of

ideas, and insufficient

The work shows satisfactory verbal communication skills, with reasonable pacing, pitch, clarity, and enthusiasm in delivery, some utilization of visual elements in addition to text- based content, adequate organisation and coherence of ideas, and appropriate

acknowledgment of external sources

The work demonstrates good verbal communication skills, with clear pacing, pitch, clarity, and enthusiasm in delivery, a balanced use of visual and text- based content, effective organisation and coherence of ideas, and proper acknowledgment

of external sources and adherence to

The work displays very good verbal communication skills, with excellent pacing, pitch, clarity, and enthusiasm in delivery, well- integrated visual and text-based content, strong organisation and coherence of ideas, and thorough acknowledgment of external sources and adherence to

The work showcases excellent verbal communication skills, with exceptional pacing, pitch, clarity, and enthusiasm in delivery, outstanding utilisation of visual and text-based content, impeccable organisation and coherence of

ideas, and comprehensive

The work demonstrates outstanding verbal communication skills, with exceptional pacing, pitch, clarity, and enthusiasm in delivery, outstanding utilisation of visual and text-based content, impeccable organisation and coherence of

ideas, and comprehensive