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I) Select a Fashion decade from mid to the latter part of the 20th Century (1950’s, 1960’s, 1970’s, 1980s or 1990’s).




An analysis of the impact of macro and social trends on fashion trends within a given decade and their continuing significance for contemporary fashion trends.

Essay Brief:

I)   Select a Fashion decade from mid to the latter part of the 20th Century (1950’s, 1960’s, 1970’s, 1980s or 1990’s).

Analyse the key macro factors and social trends impacting one of the key global Fashion capitals (New York, Paris, Milan, or London) during your chosen decade.

(You may want to evaluate the impact of one (or more) of the following macro influences:

 - technology and globalization, - economic growth/turmoil  - political or social change (or conflict).  - gender and body politics, - sexual politics and identity  - ethnicity  - cultural and media influences)

II)   evaluate 3 fashion influencers from that period.  Show their impact on fashion trends during the period selected. (These might be fashion designers, celebrities or other public figures whose influence made a significant impact on fashion design and styling which was worn during this time.)

III). Assess the impact  historical fashion trends from your chosen decade may have had on ONE KEY contemporary fashion trend. (You can look back to within 3 years or consider emerging trends for next year.)

IV)   Consider current macro and social trends and current key influencers that may have contributed to  the re-emergence of the trend and show how/where the trend has emerged (catwalk, street, social media for example).Contextualize the trend emergence through theoretical frameworks discussed in class.


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