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Research Methods in Business Practice (BSS057-3)

Assignment Brief

Unit title & code

Research Methods in Business Practice- BSS057-3

Assignment number and title

Assignment 2 – Research Methods Reflective Report

Assessment type

Reflective Report

Weighting of assessment

30%

Size or length of assessment

900 words

Unit learning outcomes

1 Demonstrate the following knowledge and understanding

  • Relevant to business research, the nature of literature review, and research methodology as well as their relevance to business practice.

2 Demonstrate the following skills and abilities

  • In developing a purposeful literature review and analysing a complex data set.

What am I required to do in this assignment?

Task

Your personal reflection is based on your learning experience in this unit and its relevance to your learning journey thus far. You are required to evidence how you have developed and used key skills that are beneficial for your research practice and writing skills.

You might include evidence and links to key skill development in the following areas:

  • Communication (evidenced by reflecting on your experience across the whole three years of the learning journey. Such evidence should be both verbal and written – evidenced by classroom discussion, presentations and report writing)

  • Numeracy – (evidenced by examples of using data and statistics in your seminar activities and in the main submission)

  • Research – (evidenced by the use of relevant sources and information for A1 and in the course of your unit).

  • Problem Solving (evidenced by examples of analysis and information gathering, during the course of the unit and in the submission of the A1 assignment)

You must avoid writing a purely descriptive report but rather apply a reflective model (such as Kolb or Gibbs Reflective Cycles) to develop deeper insights into your experiences on the unit. All links to key skills development must be refer to activities undertaken for the BSS057- 3 unit rather than being generic or general observations. Relevant to business research, the nature of literature review, and research methodology as well as their relevance to business practice.

 

What do I need to do to pass? (Threshold Expectations from UIF)

 

  • Produce a reflective report which is supported by the evidence written within the weekly observations
  • The reflective writing should demonstrate some basic recognition of the relevance of business research to your professional development
  • Apply at least one theoretical model which explains the learning process and evidence through appropriate UoB Harvard Referencing.

How do I produce high quality work that merits a good grade?

We will be filling this section in together in class onClick or tap to enter a date.make sure you have downloaded/printed out the Assignment Brief and bring it to the session with you.

How does assignment relate to what we are doing in scheduled sessions?

The Assessment 1 problem-based report is paired with this reflective report that should provide an insight to the student of the deep learning process they engage in as they evolve via the unit assessment regime.

This reflective element prepares the students two-fold; first it makes them aware of their own professional and academic development thus preparing them for the workplace, second it exposes them to reflective writing before they embark to the dissertation journey thus sensitising them to the reflective elements of the dissertation. Relevant to business research, the nature of literature review, and research methodology as well as their relevance to business practice.

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Sample Answer

Research Methods in Business Practice (BSS057-3)

Introduction

This reflective report evaluates my learning experience within the Research Methods in Business Practice unit and how it has contributed to my academic and professional development. The focus is on the development of key skills, communication, numeracy, research, and problem-solving, through engagement with the unit content, assessments, and activities. To guide the reflection, I have applied Gibbs’ Reflective Cycle (1988), which structures the reflection through description, feelings, evaluation, analysis, conclusion, and action plan.

Communication Skills

Description & Feelings

Throughout the unit, I engaged in multiple activities requiring effective communication, including seminar discussions, group presentations, and the submission of Assignment 1. Initially, I felt apprehensive about presenting research findings verbally and synthesising complex ideas for academic writing.

Evaluation & Analysis

Participation in seminars allowed me to practice verbal articulation of research concepts, such as differentiating between qualitative and quantitative methodologies and critiquing research designs. Writing Assignment 1 strengthened my ability to communicate complex ideas coherently, ensuring clarity for an academic audience. Using Harvard referencing consistently also enhanced the professionalism of my written communication.

Research by Saunders et al. (2019) highlights that business research competence depends heavily on both verbal and written communication. I observed that presenting research proposals to peers helped me receive constructive feedback, improving my ability to simplify complex concepts without losing analytical depth.

Conclusion & Action Plan

I recognise that effective communication is not just about clarity but also about audience engagement. In future research and professional settings, I will continue to practise structured presentation techniques and adapt academic language for professional reports.

Numeracy Skills

Description & Feelings

The unit required analysis of datasets for Assignment 1, including descriptive statistics, correlation analysis, and basic inferential statistics. Initially, I found numerical analysis challenging, particularly in selecting appropriate statistical tests and interpreting results accurately.

Evaluation & Analysis

Through guided exercises and using software tools (Excel and SPSS), I developed confidence in applying numerical techniques to real datasets. For instance, analysing a sample dataset to determine trends and outliers allowed me to make informed inferences, which were critical for justifying recommendations in Assignment 1.

According to Creswell (2014), numeracy in business research enhances the rigour and credibility of findings. I recognised that numerical analysis also aids decision-making in professional contexts, linking empirical evidence to strategic business choices.

Conclusion & Action Plan

The development of numeracy skills has been instrumental in building my confidence in interpreting data. Moving forward, I plan to engage in more advanced statistical techniques to strengthen my research analysis capabilities, particularly in preparation for dissertation-level work.